Privacy Policy

Last Updated: February 5, 2026

1. Information We Collect

1.1 Information You Provide Directly

When you use the App, you may provide:

Information Type	Examples	Purpose
Photos	Outfit photos, closet item images	AI analysis, outfit grading, recommendations
Location Data	ZIP code, city	Weather-based recommendations
Event Information	Date night, business meeting, casual	Context-appropriate styling
Fashion Preferences	Style choices, color preferences	Personalized recommendations
Account Information	Email address (optional)	Account management, support

1.2 Information Collected Automatically

When you use the App, we automatically collect:

• Device Information: Device type, operating system version, unique device identifiers, mobile network information
• Usage Data: Features used, time spent in app, interaction patterns, button clicks
• Log Data: IP address, browser type, app version, crash reports, error logs
• Analytics Data: User behavior patterns, feature popularity, performance metrics

1.3 Information from Third Parties

We may receive information from:

• Payment Processors: Apple App Store, Google Play Store (subscription status, purchase history)
• Advertising Networks: Ad interaction data, demographic information
• AI Service Providers: Processing results, service usage data
• Analytics Services: Firebase, Google Analytics

2. How We Use Your Information

2.1 Core Service Functions

We use your information to:

• Provide AI Analysis: Process your photos through AI to generate outfit ratings and recommendations
• Generate Recommendations: Create personalized style suggestions based on your preferences, location, and occasion
• Manage Your Closet: Store and organize your clothing items digitally
• Create Outfit Combinations: Generate styled looks from your closet items
• Weather Integration: Provide weather-appropriate clothing suggestions

2.2 App Improvement and Development

• Improve AI accuracy and recommendation quality
• Develop new features and functionality
• Analyze usage patterns to optimize user experience
• Identify and fix bugs and technical issues
• Train and refine our machine learning models (using anonymized data)

2.3 Communication

• Send service-related notifications
• Respond to your inquiries and support requests
• Send promotional messages (with your consent)
• Notify you of app updates and new features

2.4 Business Operations

• Process payments and manage subscriptions
• Prevent fraud and ensure security
• Comply with legal obligations
• Enforce our Terms of Use

3. How We Share Your Information

We may share your information with:

3.1 AI Service Providers

• Anthropic (Claude AI): Your photos and text are sent to Claude's API for processing and analysis
• Data is transmitted securely via encrypted connections
• Anthropic's data practices are governed by their own privacy policy

3.2 Service Providers

We share data with trusted partners who help us operate the App:

• Cloud Storage: AWS, Google Cloud for data storage
• Analytics: Firebase, Google Analytics for usage insights
• Payment Processing: Apple, Google for subscription management
• Advertising: AdMob, other ad networks for showing ads
• Customer Support: Support ticket systems and communication tools

3.3 Advertising Partners

If you use the free version with ads:

• Ad networks may collect device identifiers and usage data
• Ads may be personalized based on your interests
• You can opt-out of personalized ads in your device settings
• Upgrade to premium to remove ads entirely

3.4 Affiliate Shopping Partners

• We may share anonymized data with retail partners
• Shopping link clicks are tracked for affiliate commissions
• No personally identifiable information is shared

3.5 Legal Requirements

We may disclose your information if required to:

• Comply with legal process (subpoenas, court orders)
• Enforce our Terms of Use
• Protect our rights, property, or safety
• Protect the rights, property, or safety of our users or the public
• Respond to government requests

3.6 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Your Photos and AI Processing

4.1 Photo Storage and Retention

• Outfit Photos: Stored temporarily (30 days) unless you save them to your closet
• Closet Items: Stored as long as your account is active
• Deleted Photos: Permanently removed within 30 days of deletion

4.2 AI Model Training

• Your photos may be used to improve AI accuracy (anonymized and stripped of metadata)
• Faces are automatically blurred or removed before any training use
• You can opt-out of AI training in Settings

5. Data Security

We implement industry-standard security measures to protect your information:

5.1 Technical Safeguards

• Encryption: Data is encrypted in transit (TLS/SSL) and at rest (AES-256)
• Secure APIs: All API communications use HMAC authentication
• Access Controls: Limited employee access on a need-to-know basis
• Regular Audits: Security assessments and vulnerability scans
• Secure Storage: Cloud infrastructure with enterprise-grade security

5.2 Limitations

While we strive to protect your information, no security system is impenetrable. We cannot guarantee absolute security of your data.

6. Your Privacy Rights and Choices

6.1 Access and Control

You have the right to:

• Access Your Data: Request a copy of your personal information
• Update Information: Correct or update your account details
• Delete Data: Request deletion of your account and data
• Export Data: Download your closet items and photos
• Opt-Out: Unsubscribe from marketing communications

6.2 How to Exercise Your Rights

You can manage your data through:

• In-App Settings: Account → Privacy → Manage Data
• Email Request: support@JLMHYPERMEDIA.com
• Account Deletion: Settings → Delete Account

6.3 Advertising Choices

• iOS: Settings → Privacy → Tracking → Disable "Allow Apps to Request to Track"
• Android: Settings → Google → Ads → Opt out of Ads Personalization
• In-App: Upgrade to premium to remove ads completely

6.4 Location Data

• You can disable location access in your device settings
• You can manually enter ZIP codes instead of using location services

7. Data Retention

We retain your information for different periods depending on the type:

Data Type	Retention Period
Account Information	Until account deletion + 30 days
Closet Photos	Until you delete them + 30 days
Outfit Ratings	Until account deletion + 30 days
Usage Analytics	Anonymized after 90 days, kept indefinitely
Support Tickets	3 years from resolution
Payment Records	7 years (legal requirement)

8. Children's Privacy

We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information:

• Contact us immediately at support@JLMHYPERMEDIA.com
• We will promptly delete the information from our systems
• We will terminate the child's account

9. International Users

9.1 Data Transfers

If you are located outside the United States:

• Your information will be transferred to and processed in the United States
• The US may have different data protection laws than your country
• By using the App, you consent to this transfer

9.2 European Users (GDPR)

If you are in the European Economic Area, you have additional rights under GDPR:

• Right to Access: Obtain a copy of your personal data
• Right to Rectification: Correct inaccurate data
• Right to Erasure: Request deletion of your data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Object to processing of your data
• Right to Withdraw Consent: Withdraw consent at any time

9.3 California Users (CCPA)

California residents have additional rights:

• Right to know what personal information is collected
• Right to know if personal information is sold or shared
• Right to opt-out of sale of personal information
• Right to delete personal information
• Right to non-discrimination for exercising privacy rights

Note: We do not sell personal information.

10. Third-Party Services

10.1 Links to External Sites

The App may contain links to third-party websites (shopping sites, social media). We are not responsible for their privacy practices. We encourage you to read their privacy policies.

10.2 Third-Party Privacy Policies

Key service providers and their privacy policies:

• Anthropic (Claude AI): anthropic.com/privacy
• Google Analytics/Firebase: policies.google.com/privacy
• Apple: apple.com/legal/privacy
• Google Play: policies.google.com/privacy

11. Cookies and Tracking

11.1 What We Use

• Essential Cookies: Required for app functionality (authentication, preferences)
• Analytics Cookies: Track usage and performance
• Advertising Cookies: Deliver relevant ads (free version only)

11.2 Device Identifiers

We use device identifiers (IDFA on iOS, Advertising ID on Android) for:

• Analytics and crash reporting
• Ad delivery and measurement
• Fraud prevention

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be effective:

• Immediately for non-material changes
• After 30 days notice for material changes

We will notify you of significant changes through:

• In-app notification
• Email (if provided)
• Updated "Last Updated" date at the top of this policy

Your continued use after changes constitutes acceptance of the updated policy.

13. Data Breach Notification

In the event of a data breach that affects your personal information:

• We will notify you within 72 hours of discovery
• We will explain what information was affected
• We will provide steps to protect yourself
• We will report to relevant authorities as required by law

14. Your California Privacy Rights

California residents can request:

• A list of categories of personal information shared with third parties
• Names and addresses of those third parties
• Request this information once per year, free of charge

15. Do Not Track Signals

We currently do not respond to "Do Not Track" (DNT) signals from browsers. We will update this policy if we implement DNT support in the future.

---

© 2026 Outfit Grading Pro. All rights reserved.
Your privacy is important to us. Thank you for trusting us with your information.